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When planning VP-ASP Shopping Cart Version 8, one of the first and biggest decisions we had to make was whether to continue using a separate mobile site or switch to a responsive design. 

It’s no secret that more and more people are now using their mobile devices to shop online, making a working mobile version of your ecommerce store vital if you are to remain competitive in today’s market. 

Below are just a few stats on mobile commerce:

  • 75% of mobile shoppers redeemed a coupon from their mobile devices in 2013. Additionally, 80.4% of shoppers said their perception of a retailer would improve if the retailer offered mobile deals and coupons. (Key Ring)

  • 80% of mobile users' purchasing decisions are influenced by the mobile channel, even though they may not use their devices to complete the final purchase. (SAP)

  • 30% of online shopper will abandon a transaction if the experience is not optimized for mobile. (Google)

  • 61% of people have a better opinion of brands when they offer a good mobile experience (Latitude) 

  • 57% users say they won’t recommend a business with a poorly designed mobile site. (Google)
We recognise the importance of having a mobile compatible store that not only looks great, but works best behind the scenes too, the table below compares the two different approached to mobile device design. 

Responsive Design Mobile Site
Look and Feel   With a responsive design, the device automatically adjusts the website according to the screen size (laptop, tablet, mobile) and orientation (landscape or portrait). The website retains it's look and feel, just with a different layout.  A mobile site is a seperate website, which can often look completely different. This is not good for branding.                             
Domain Preservation / SEO    Responsive design lets you use your existing domain— meaning SEO juice is not diluted between two seperate sites.  With a mobile site, you must create a different domain (e.g. m.domain.com). This dilutes the domain and affects organic search traffic.

It also doubles your website management workload because you have two seperate silos of content to maintain. 
Future Proof  Responsive design is forward-thinking because once implemented, it will work on next month's and next year’s devices without having to be re-programmed. Re-working of a mobile site might be needed in order to stay current with next-generation phones and mobile browsers.

As I'm sure you will agree, responsive design appears to be the better option, and the good news for you guys is that's the solution we have gone for!

Watch this space and sign up for our newsletter in the right hand column of this page for more info!

Happy Selling!

VPASP Shopping Cart


V8 Release Date? (Wednesday, July 30, 2014 00:00)
Is there any idea you can give us as to when v8 might be released??

Darren - Brisbane/ Australia
Darren (Friday, August 1, 2014 00:00)
Hi Darren,

Thanks for your comment.

No exact release date yet but a definite for later this year!


Gareth - Melbourne
Mobile payment (Thursday, August 7, 2014 00:00)
Dear Garett,I wonder if the mobile interface is now supporting online payment integration?Your prompt response is highly appreciated.Best regards,Nesrine

Nesrine - Kuwait
@ nesrine (Sunday, August 10, 2014 00:00)
Absolutely. You can accept payments via PayPal Express Checkout using the mobile storefront and we now support a number of other gateways such as AuthorizeNet.

Hope this helps!


Cam - Australia

V8 release date (Thursday, August 28, 2014 00:00)
We are anxiously awaiting the version 8 release - but can not wait forever. Any idea what month this year?

Steve - OH - USA
Any update on release date (Monday, September 1, 2014 00:00)
Any update on a release date. I am looking at changing my store layout. Currently have version 6.5 - if version 8 is coming out soon, maybe worth my while to wait - alternatively and sadly I may have to start looking at other shopping carts as version 7 is behind with whats out there. Version 8 has been promised for quite a while now.-AA - South Africa

Ahmed - South Africa
Version is coming soon... (Wednesday, September 10, 2014 00:00)
Hi guys,

Version 8 is not far away. Converting to being responsive has turned out to be a rather larger task than we had envisioned however it is finally getting closer.

We will be asking for beta testers soon if you want to be one of the first to see the new version make sure you sign up for our newsletter!


Cam - VPASP Team
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